The Masterclass Scaling Up is a one day workshop where attendees learn the principles of Scaling up and apply them directly to their own business. Ideally, entrepreneurs and CEOs take their leadership team with them to this masterclass. It is an excellent day working ‘on’ their business instead of fire fighting. 

The outcome is that they know the principles of Scaling up and that they have a desire to learn more and thus willing to participate in the annual program.

The five benefits of applying Scaling up are: 

1. You describe a mission and vision that everyone is attracted to
2. You translate that attractive vision into clear 3-year, 1-year, and crystal clear quarterly priorities
3. You involve people in the challenges and successes so that everyone always knows exactly what to do now
4. You make everything transparent in the organization, so you can monitor progress, measure growth, and impact
5. You create a learning organization